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Lover the Label

Lover the Label is world-renowned for its use of the most exquisite lace, classic designs with a fresh twist, and beautiful detailing. Lover was started in 2001 by Nic Briand and Susien Chong who have grown the label from its modest beginnings as a stall at Bondi markets to the fashion powerhouse that it is today. The clothing communicates a range of emotions from its delicate and ethereal signature lace garments to its more innovative, experimental designs. But each season the brand stays true to its design DNA. Devoted fans of the brand include celebrities such as Beyonce, Rosie Huntington-Whitely, and Miranda Kerr.

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