• Connecting you to Australia‚Äôs best dress rental boutiques
  • Browse over 7,000 dresses and accessories for hire

Sofia The Label

Sofia The Label is an Australian ready-to-wear fashion brand known for its architectural lines and feminine silhouettes. Based in Melbourne, Sofia The Label was started in 2016 by designer Sophia Lenzo. Having studied Fashion & Textile Design while at University in Western Australia, she created a signature style for her work that incorporated a strong aesthetic and attention to fabrication techniques. The result is soft, flirty, and fashion-forward style that echoes her European heritage and is a nod to the lively women she designs for. With each piece, Sofia The Label encourages an expression of individuality and style that has already made it a stand-out a choice for the fashion set and socialites around the globe.

Read more